The craftman’s spirit, I think, imbues people with a sense of beauty, as in elaboration, delicacy, care, simplicity (words I often use).
Kenya Hara On Japanese Aesthetics
Kenya Hara, creative director of MUJI and professor at the Musashino Art University, talking about 職人気質 (taking pride in your work) felt by Japanese people. Translated by iA for a New York article “Beauty and the Bento Box”.